Young people all around the world have many things in common - their music, their ideas. However, there is nothing more universal than jeans.Jeans are not the privilege of modern generations. In the 16th century, the sailors from Genoa qear heavy cotton pants. They need those durable and practical cotton pants to work on their ships. Our modern term jeans comes fron the genoesesailors.Later, during the gold rush, Levi Straus arrived in California witha roll of heavy anvas under his arm. He created the blue jeans and made a fortune.Until World War II, ble jeans were popular among farmers and cowboys, construction workers and people in the country and small towns of the United startes.In the forties, some artist and artist and young people wore blue jeans because they qere practical, cheap, an a kind of political protest. Then came the fifties with Marlon Brando, James Dean and motorcycle movies. Jeans brcame the synonym of "bad" and schools banned them.In the sixties, jeans became very popular, not only in the USA but all over the wold. They were the symbol of youth. Today, however.They are no longer the privilege of the generation or the clas: everybody wears blue jeans.
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